Skip to content
Automate

AI & Automation

AI systems that communicate, understand information and perform work inside your existing business processes.

Sounds like

Calls go unanswered after five o’clock. Enquiries sit in an inbox until someone gets to them. The same information is typed into three systems every day, by people who were hired to do something else.

What we do

We build AI agents that hold a real conversation, look the answer up in your systems, and complete the task. Book it, quote it, route it, log it. Then we automate the workflows around them so the result lands where your team already works.

01Services

What you can actually buy.

  • 01

    AI Caller. Voice agents

    An AI colleague that answers your phone in a natural voice and completes the call instead of taking a message.

    • Answers inbound calls on your existing number
    • Makes outbound calls. Follow-ups, reminders, confirmations
    • Books, reschedules and cancels appointments
    • Qualifies leads against your own criteria
    • Answers common questions from your business data
    • Routes the call to a person when it should
    • Updates the CRM and sends the confirmation
    • Speaks multiple languages
    • Covers after-hours, lunch and peak periods
  • 02

    AI chat agents

    The same capability on your website and digital channels, for people who would rather type than call.

    • Website chat that answers from your own content
    • Lead capture and qualification
    • Product and service questions
    • Booking and scheduling
    • Handover to a person with the context attached
  • 03

    AI assistants for your team

    Internal assistants built around a job, not a generic chatbot bolted onto the intranet.

    • Sales assistant. Account research, drafting, follow-up
    • Support assistant. Suggested answers from past tickets
    • Knowledge assistant. Answers from your documents, with sources
    • Administrative assistant. Forms, records, routine paperwork
    • Operations assistant. Scheduling, checks, reporting
  • 04

    Custom AI agents

    Task-specific agents built for a process only your company runs.

    • Retrieve and analyse information
    • Generate documents and content
    • Trigger workflows in other systems
    • Call APIs and update databases
    • Execute a defined business action end to end
  • 05

    AI integration

    The part that makes AI useful: connecting it to the systems that hold the answer.

    • CRM and ERP
    • Calendars and booking systems
    • Email and communication platforms
    • Databases and internal applications
    • Websites and public APIs

    What can be connected depends on what your systems expose. We confirm this before quoting.

  • 06

    Workflow automation

    The unglamorous work that usually produces the fastest return.

    • Lead routing and assignment
    • Customer follow-up sequences
    • Booking and confirmation workflows
    • Moving data between systems without copy-paste
    • Approvals and exception handling
    • Scheduled reports and notifications
02How it works

One real example, start to finish.

  1. 01

    CALL

    Customer calls

    18:42. The office is closed

  2. 02

    UNDERSTAND

    Intent recognised

    They want to book a service

  3. 03

    CHECK

    Systems consulted

    Customer record · calendar · service durations

  4. 04

    ACT

    Appointment booked

    Thursday 14:30 written to the calendar

  5. 05

    CONFIRM

    Loop closed

    CRM updated, SMS confirmation sent

Connects to
  • CRM
  • Calendar
  • ERP
  • Email
  • Telephony
  • Website
  • Databases
  • APIs
Right for you if

Companies with real inbound volume. Calls, enquiries or repetitive admin. Where the work is well defined and there is a system to write the result into.

What changes

Enquiries get answered when they arrive rather than when someone is free, and your team stops doing the parts a system should have been doing.

See AI Caller working
03How an engagement runs

Five stages, scope and price fixed before anything is built.

  1. 01

    Understand

    We sit with the people doing the work and map what actually happens, including the parts nobody documented. We find where the time and money are going.

    You receive

    • Process map
    • Volume and cost baseline
    • Prioritised opportunities
  2. 02

    Design

    We define what gets built, automated or configured, what stays with a person, which systems it touches and how it fails safely. You approve this before work starts.

    You receive

    • Solution design
    • Integration map
    • Fixed scope and price
  3. 03

    Build

    We configure, integrate or develop. Whichever is genuinely right. We prefer well-supported technology and reserve custom development for where it earns its keep.

    You receive

    • Working system
    • Testing
    • Documentation
  4. 04

    Deploy

    It goes live in the real environment, usually to a limited group first. Your team is trained and knows how to intervene.

    You receive

    • Staged rollout
    • Runbook
    • Handover
  5. 05

    Operate and improve

    We stay involved. Systems that touch customers behave differently under real traffic, and the interesting work usually starts after go-live.

    You receive

    • Monitoring
    • Support agreement
    • Improvement backlog
Also from SoftSols
Next step

Bring us a automate problem, not a specification.

Describe the process or the situation. Half an hour is usually enough to tell whether there is a project here and roughly what it would cost.

Start a conversationSee all four areas